Centre For Language Learning

This project aimed to transform the Centre for Language Learning into a space that feels vibrant, engaging, and approachable. The goal was to make learning a new language exciting rather than intimidating through bold visuals, playful linguistic elements, and a lively colour palette. The result is a dynamic identity that celebrates creativity, curiosity, and connection – turning language learning into a joyful, inspiring experience.

Parapsych

Created for the ISTD (International Society of Typographic Designers) 2023 Student Assessment Scheme, this project explores the concept of spaces – specifically haunted ones – and how their meaning evolves over time. 

Parapsych is a fictitious tour company offering educational tours of South Africa’s haunted buildings. The goal was to reframe “haunted spaces” as historical and cultural experiences rather than purely paranormal or playful ones.

As a typographic design project, the work integrates type and meaning to create subtle tension: a palette inspired by the interiors and histories of each site, warped gradients reflecting heat signatures, and typography drawn from old newspapers and redacted files to evoke unease and curiosity.

Tread Well Studio

This project was the most personal brand I’ve ever built – my personal brand. An identity that balances strategy with personality, playfulness with professionalism. The creative direction leans into bold, playful visuals that reflect both curiosity and clarity. The result is a brand that feels authentic, flexible, and memorable. One that communicates trust while leaving room for experimentation.